MomConnect aims to strengthen demand and accountability of Maternal and Child Health services in order to improve access, coverage and quality of care for mothers and their children in the community. MomConnect is an SMS-based maternal reminder program in South Africa for pregnant women. This investment supports the scale up of MomConnect by building the technology to make it part of the RapidPro suite of tools, allowing it to be more quickly and widely distributed worldwide. These alterations include: ability for counselors to send pre-written responses to incoming queries, and several usability features to make the tool better suited for the help desk use case. These additions will also enable counseling services using RapidPro.